There’s a recent news story out that says that “more diverse movies make more money“, saying that movies that have more than 50% non-white actors make more money than movies that have all white actors. Um… not really, no.
All you have to do is look at the highest grossing movies of all time. Now I agree that it’s hard to gauge Avatar, the #1 movie, because it features a lot of blue CGI characters, but of the human characters, you have Michelle Rodriguez, Dileep Rao and Scott Lawrence and maybe James Gaylyn. Sure, there are other non-white actors providing voices for blue people, but not on screen. The overwhelming majority of actors in the movie are white. Sam Worthington, Steven Lang, Sigourney Weaver, Giovanni Ribisi, Joel David Moore, Matt Gerald, Jason Whyte, Jacob Tomuri, the list goes on. I’m only trying to list major characters that appear multiple times, not bit parts.
Or what about Titanic, which still lands at #2? Again, almost entirely white actors. Leonardo DiCaprio, Kate Winslet, Billy Zane, Kathy Bates, Gloria Stewart, Bill Paxton, Frances Fischer, Victor Garber, Bernard Hill… I could go on and on. How many major non-white actors? None. Okay, maybe this one isn’t fair because it’s a period piece and I grant you that one, but still, Titanic has made $1.843 billion dollars worldwide so far.
Okay, the new Star Wars flick, it falls at #3, how did it do? Well, it does have John Boyega and Lupita Nyong’o and that’s about it. But for white actors, it has Daisy Ridley, Adam Driver, Oscar Isaac, Gwendolyn Christie, Andy Serkis, Domhnall Gleeson, plus the whole original cast, all of whom were white. Are we seeing a pattern here?
One more. Jurassic World, which comes in at #4. Non-white major cast includes Omar Sy, Irrfan Khan, B.D. Wong and Brandon Richardson. That’s not bad. But the white cast has Chris Pratt, Bryce Dallas Howard, Nick Robinson, Ty Simpkins, Vincent D’Onfrio, Judy Greer, Jake Johnson, Katie McGrath and a host of others. In short, not one of the top four movies of all time has what this article describes as a “diverse cast”.
So what does this tell us? It tells us that this article is a load of nonsense. The movie-going audience goes to see good movies, not diverse movies. This is a perfect example of correlation not being causation. Even if the figures are correct and movies with a diverse cast do make somewhat more than movies without one, that doesn’t mean that the diverse cast is the cause of the movies making more money.
The fact is, it doesn’t matter to anyone… except the racist liberals who pay attention to nothing but race and gender and sexual orientation, who are looking for quotas and not paying the slightest bit of attention to the quality of the movies. But that’s what sells. Good films. Quality movies. Flicks that people really want to see. That’s what makes money, not slavish attention to the skin color, genitalia and orientation of everyone hired to be in the thing. That’s just stupid, but then again, we are talking about liberals here, aren’t we?